Privacy policy
This policy explains how TAVENOR GAMES LIMITED collects, uses, stores and protects personal information when you visit our website, create an account, place an order, contact us or otherwise interact with our business.
TAVENOR GAMES LIMITED, company number 17351144, is the controller responsible for the personal information described in this policy.
1. Information We Collect
Depending on how you interact with us, we may collect the following categories of personal information.
Identity and contact information
This may include:
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your name;
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job title;
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business or trading name;
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billing address;
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delivery address;
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email address;
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telephone number;
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company registration information;
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VAT or tax identification details where relevant.
Account information
If you create a customer or wholesale account, we may collect:
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account login details;
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account preferences;
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order history;
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saved addresses;
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wholesale account status;
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communications connected with your account.
You are responsible for keeping your login details confidential and for notifying us if you believe your account has been accessed without authorisation.
Order and transaction information
When you place an order, we may collect:
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products ordered;
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quantities and prices;
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payment status;
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billing and delivery information;
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order numbers;
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invoices;
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discounts or account credits;
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delivery tracking information;
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returns, refunds and claims;
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correspondence relating to the transaction.
Payments may be processed by third-party payment providers. We do not normally receive or store complete payment card details.
Communications
We may collect information contained in:
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emails;
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contact forms;
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customer service requests;
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return or refund requests;
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complaints;
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product enquiries;
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wholesale account applications;
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supplier or business correspondence;
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responses to surveys or feedback requests.
Website and technical information
When you use our website, certain information may be collected automatically, including:
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IP address;
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browser type and version;
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device type;
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operating system;
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approximate location derived from technical information;
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referring website;
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pages viewed;
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links selected;
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date and time of visits;
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session information;
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cookie identifiers;
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shopping cart activity;
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website interaction data.
Marketing information
We may collect:
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marketing preferences;
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newsletter subscription status;
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records of marketing consent;
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records of unsubscribing or objecting to marketing;
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information about engagement with our emails or promotions.
2. How We Collect Information
We may collect personal information:
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directly from you when you place an order, create an account, contact us or submit a form;
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automatically through cookies and similar technologies;
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from payment processors;
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from delivery and logistics providers;
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from fraud prevention and identity verification services;
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from business information providers;
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from publicly available business registers and professional websites;
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from suppliers, agents or authorised representatives;
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from Shopify and applications used to operate our store;
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from marketing, analytics and advertising providers, where permitted.
If you provide personal information relating to another person, such as an employee, business contact or delivery recipient, you confirm that you are authorised to provide that information and that the person has been informed about how it will be used.
3. How We Use Personal Information
We may use personal information to:
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create and administer customer accounts;
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review wholesale account applications;
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process and fulfil orders;
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take and confirm payments;
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prepare invoices and transaction records;
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arrange delivery and provide tracking information;
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communicate about orders;
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provide customer service;
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respond to enquiries and complaints;
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manage returns, replacements and refunds;
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verify customer or business information;
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prevent fraud, misuse and unauthorised transactions;
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maintain the security of our website and systems;
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enforce our contractual terms and policies;
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comply with legal, tax, accounting and regulatory obligations;
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manage relationships with customers and suppliers;
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improve our website, products and services;
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analyse website performance and customer activity;
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send relevant business or marketing communications where permitted;
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establish, exercise or defend legal claims;
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protect our business, customers and third parties.
We will not use personal information for a purpose that is incompatible with the purpose for which it was originally collected unless the additional use is permitted or required by law.
4. Lawful Bases for Processing
Under applicable data protection law, we must have a lawful basis for processing personal information.
Depending on the circumstances, we may rely on the following lawful bases.
Contract
We may process personal information where it is necessary to:
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take steps at your request before entering into a contract;
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process and fulfil an order;
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manage your customer account;
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provide products or services;
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administer returns, refunds or replacements;
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communicate with you about a transaction.
Legal obligation
We may process information where necessary to comply with legal obligations relating to:
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taxation;
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accounting;
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company records;
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fraud prevention;
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product safety;
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regulatory requests;
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court orders or legal proceedings.
Legitimate interests
We may process personal information where this is necessary for our legitimate business interests and those interests are not overridden by your rights and freedoms.
These interests may include:
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operating and developing our business;
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providing customer support;
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managing business relationships;
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improving our website and services;
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maintaining website and account security;
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preventing fraud and misuse;
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keeping appropriate business records;
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recovering debts;
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defending legal claims;
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communicating with existing or prospective business customers;
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understanding how customers use our website.
Consent
Where required, we may rely on your consent for:
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non-essential cookies;
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certain analytics or advertising technologies;
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particular electronic marketing communications;
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other optional processing activities.
Where processing is based on consent, you may withdraw that consent at any time. Withdrawal does not affect processing carried out before consent was withdrawn.
5. Wholesale and Business Contacts
Our store is primarily intended for wholesale and business customers.
We may process the business contact details of company directors, employees, purchasing representatives, authorised agents, sole traders and other professional contacts.
Business contact information may still constitute personal information where it identifies an individual.
We may contact business customers and prospective business customers about products, account services and relevant commercial opportunities where permitted by applicable data protection and electronic marketing laws.
Every electronic marketing communication will include an appropriate method for unsubscribing or objecting to future marketing.
6. Marketing Communications
We may send marketing communications where:
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you have requested them;
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you have provided consent where consent is required;
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the communication is otherwise permitted under applicable law;
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we have a legitimate interest in contacting you as a relevant business contact and your rights do not override that interest.
Marketing communications may include:
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information about new products;
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wholesale availability;
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restocks;
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promotions;
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pricing updates;
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business services;
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relevant company announcements.
You may unsubscribe at any time by:
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using the unsubscribe option in the communication; or
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contacting us at sales@tavenorgames.com.
We may retain limited information about your opt-out request to ensure that we do not send further marketing communications against your preferences.
Service communications relating to orders, payments, deliveries, accounts, returns or legal notices are not marketing communications and may still be sent where necessary.
7. Cookies and Similar Technologies
Our website may use cookies, pixels, local storage and similar technologies.
These technologies may be used to:
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operate essential website functions;
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remember customer preferences;
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maintain shopping cart contents;
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enable secure account login;
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process checkout;
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prevent fraud;
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measure website traffic;
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understand how visitors use the website;
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improve website performance;
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support marketing and advertising activities where permitted.
Essential cookies may be placed where they are necessary for the website or a service requested by the user.
Where required by law, non-essential cookies will not be placed unless the user has provided the required consent.
You may be able to manage cookie preferences through the consent controls displayed on our website. You can also adjust browser settings to block or delete cookies, although doing so may affect website functionality.
Further information about specific cookies may be provided through our cookie consent tool or cookie settings panel.
8. How We Share Personal Information
We may share personal information with trusted third parties where reasonably necessary to operate our business.
These recipients may include:
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Shopify and related ecommerce service providers;
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website hosting and infrastructure providers;
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payment processors and banks;
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delivery, courier and logistics providers;
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warehouse and fulfilment providers;
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customer service providers;
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email and communication platforms;
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analytics providers;
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cookie consent platforms;
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fraud prevention and security providers;
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IT support and software providers;
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accountants, auditors, insurers and legal advisers;
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suppliers where direct involvement is required to resolve an order issue;
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public authorities, courts and regulators;
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parties involved in a merger, acquisition, sale, restructuring or transfer of business assets.
We require service providers to process personal information only for authorised purposes and to apply appropriate confidentiality and security measures.
We may also disclose personal information where necessary to:
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comply with the law;
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respond to a lawful request;
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enforce our agreements;
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recover unpaid amounts;
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investigate suspected fraud;
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protect the rights, property or safety of TAVENOR GAMES LIMITED, our customers or others.
9. Shopify
Our online store may be hosted and operated using Shopify.
Shopify may process personal information to provide ecommerce infrastructure, checkout functionality, customer accounts, fraud prevention, analytics and related services.
Depending on the service used, Shopify may process information as our service provider or for purposes described in Shopify’s own privacy documentation.
Information processed through Shopify may be stored or handled in countries outside the United Kingdom, subject to applicable data protection safeguards.
10. Payment Processing
Payments may be processed by independent payment providers.
When you make a payment, the payment provider may collect information such as:
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cardholder name;
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billing address;
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payment card details;
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bank or account information;
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transaction identifiers;
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device and fraud prevention information.
Payment providers process information under their own terms and privacy policies.
TAVENOR GAMES LIMITED does not normally store complete payment card numbers or card security codes.
11. International Data Transfers
Some service providers may process personal information outside the United Kingdom.
Where personal information is transferred internationally, we will take reasonable steps to ensure that an appropriate transfer mechanism or safeguard is used where required.
These safeguards may include:
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transferring information to a country recognised as providing an adequate level of protection;
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using approved contractual protections;
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using the United Kingdom International Data Transfer Agreement;
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using an approved addendum to standard contractual clauses;
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relying on another transfer mechanism permitted by applicable law.
You may contact us for further information about safeguards relevant to a particular transfer.
12. Data Retention
We retain personal information only for as long as reasonably necessary for the purpose for which it was collected.
Retention periods may depend on:
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the nature of the information;
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the purpose of processing;
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the duration of the customer relationship;
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contractual requirements;
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tax and accounting obligations;
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product safety requirements;
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fraud prevention needs;
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limitation periods for legal claims;
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regulatory requirements;
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the need to resolve disputes.
When information is no longer required, we may securely delete or anonymise it.
In some cases, we may retain limited information to record that an individual has unsubscribed, objected to processing or requested that their information not be used for a particular purpose.
13. Data Security
We use reasonable technical and organisational measures intended to protect personal information against:
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unauthorised access;
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accidental loss;
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misuse;
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alteration;
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unauthorised disclosure;
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destruction.
These measures may include access controls, secure platforms, account authentication, restricted permissions, system monitoring and appropriate contractual protections with service providers.
No method of transmission or electronic storage is completely secure. While we take reasonable steps to protect personal information, we cannot guarantee absolute security.
You should use a strong and unique password for your account and contact us promptly if you suspect unauthorised access.
14. Your Data Protection Rights
Depending on the circumstances and applicable law, you may have the right to:
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request confirmation that we process your personal information;
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request access to your personal information;
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request correction of inaccurate or incomplete information;
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request deletion of personal information;
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request restriction of processing;
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object to processing based on legitimate interests;
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object at any time to the use of personal information for direct marketing;
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request transfer of certain information in a structured, commonly used and machine-readable format;
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withdraw consent where processing is based on consent;
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complain to the relevant data protection authority.
These rights are not absolute and may be subject to legal conditions or exemptions.
We may need to request information to confirm your identity before responding to a rights request. We may also ask for clarification where this is reasonably necessary to identify the information or processing activity concerned.
We will respond within the period required by applicable data protection law.
15. Automated Decision-Making
We may use automated tools to support:
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fraud detection;
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payment risk assessment;
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website security;
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order screening;
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account protection.
We do not intend to make decisions based solely on automated processing that produce legal or similarly significant effects unless this is permitted by law and appropriate information and safeguards are provided.
Some payment processors or fraud prevention providers may carry out their own automated assessments under their own privacy policies.
16. Children’s Information
Our website and wholesale services are intended for business customers and are not directed at children.
We do not knowingly request personal information directly from children for the purpose of opening wholesale accounts or entering into business transactions.
If you believe that a child has provided personal information to us without appropriate authorisation, contact us so that we can review and, where appropriate, delete the information.
17. Third-Party Websites
Our website may contain links to websites, services or platforms operated by third parties.
We are not responsible for the privacy practices, security or content of third-party websites. You should review the privacy information provided by those third parties before submitting personal information to them.
18. Changes to This Policy
We may amend this policy where necessary to reflect:
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changes to our business;
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changes to our website or services;
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new service providers;
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changes to how we use personal information;
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changes in legal or regulatory requirements.
The current version will be made available through our website.
Where a change materially affects how personal information is used, we will take reasonable steps to bring the change to the attention of affected individuals where required.
19. Complaints
If you have concerns about how we collect or use personal information, please contact us first so that we can investigate the matter.
You also have the right to submit a complaint to the Information Commissioner’s Office, the United Kingdom’s data protection regulator.
Contacting us first does not affect your right to complain to the regulator.
20. Contact Information
Questions, requests or complaints relating to this policy or your personal information should be sent to:
TAVENOR GAMES LIMITED
Atlantic House
Birkenhead
CH41 1AL
United Kingdom
Email: sales@tavenorgames.com
Company number: 17351144
Cookie Policy
This policy explains how TAVENOR GAMES LIMITED uses cookies and similar technologies when you visit or interact with our website.
TAVENOR GAMES LIMITED is registered in the United Kingdom under company number 17351144.
1. What Cookies Are
Cookies are small text files placed on your computer, mobile device or other internet-connected device when you visit a website.
Cookies allow websites to recognise a device, remember preferences, maintain shopping cart contents, support secure account access and understand how visitors use the website.
Cookies may collect or store information such as:
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a unique identifier;
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browser type;
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device type;
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language preferences;
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IP address;
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session information;
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pages visited;
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links selected;
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shopping cart activity;
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login status;
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cookie consent preferences;
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interaction with website features.
Some information collected through cookies may constitute personal information when it can directly or indirectly identify an individual.
2. Similar Technologies
In addition to cookies, our website may use similar storage and access technologies, including:
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tracking pixels;
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web beacons;
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tags;
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scripts;
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local storage;
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session storage;
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software development kits;
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device identifiers;
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fraud prevention technologies.
References to cookies in this policy include these similar technologies where appropriate.
3. First-Party and Third-Party Cookies
Cookies may be placed either by us or by third-party service providers.
First-Party Cookies
First-party cookies are placed directly through our website. They may be used to:
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operate the online store;
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maintain your shopping cart;
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remember your preferences;
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support customer account functions;
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record cookie choices;
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protect the website against misuse.
Third-Party Cookies
Third-party cookies are placed by external service providers whose services are used on our website.
These providers may include:
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Shopify;
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payment processors;
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analytics providers;
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advertising platforms;
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social media platforms;
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fraud prevention providers;
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customer service platforms;
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embedded content providers;
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applications installed on our Shopify store.
Third-party providers may process information in accordance with their own privacy and cookie policies.
4. Session and Persistent Cookies
Our website may use session cookies and persistent cookies.
Session Cookies
Session cookies generally remain active only while your browser is open. They are usually deleted when you close your browser.
They may be used to:
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maintain a secure browsing session;
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remember products added to your cart;
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support checkout;
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move information between pages;
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maintain account login status.
Persistent Cookies
Persistent cookies remain on your device after the browser is closed until they expire or are deleted.
They may be used to:
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remember your preferences;
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retain cookie consent choices;
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recognise returning visitors;
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support analytics;
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measure website performance;
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provide relevant marketing where consent has been given.
The duration of each cookie depends on its purpose and the service provider that places it.
5. Categories of Cookies We Use
The cookies used on our website may fall into the following categories.
Strictly Necessary Cookies
Strictly necessary cookies are required for the website and online store to function properly.
They may be used to:
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operate the shopping cart;
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process checkout;
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enable secure account login;
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remember products during a browsing session;
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process payments;
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prevent fraud;
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maintain website security;
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distribute website traffic;
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remember cookie consent choices;
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provide services specifically requested by the user.
Because these cookies are necessary to provide the website or a service requested by you, they cannot normally be disabled through our cookie preference tool.
Blocking these cookies through your browser may prevent parts of the website from functioning correctly.
Functional Cookies
Functional cookies allow the website to remember choices and provide enhanced features.
They may be used to remember:
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language preferences;
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region or country selection;
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display preferences;
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account settings;
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previously selected options;
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customer service preferences.
If functional cookies are disabled, some personalised features may not operate correctly.
Analytics and Performance Cookies
Analytics and performance cookies help us understand how visitors use our website.
They may collect information about:
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the number of website visitors;
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pages viewed;
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time spent on pages;
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navigation paths;
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referring websites;
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error messages;
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website speed;
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device and browser types;
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interactions with website features;
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completed or abandoned checkout activity.
We may use this information to improve website performance, content, navigation, products and services.
Where required, analytics and performance cookies will be used only after you have provided consent.
Advertising and Targeting Cookies
Advertising and targeting cookies may be used to:
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measure the effectiveness of advertisements;
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limit how often an advertisement is displayed;
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understand interactions with advertising campaigns;
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create audience groups;
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provide advertisements that may be more relevant;
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track visits across websites or platforms;
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measure conversions resulting from advertisements.
These cookies may be placed by advertising or social media providers.
Advertising and targeting cookies will be used only where permitted by applicable law and, where required, after you have provided consent.
Social Media Cookies
Social media cookies may be placed when our website includes social media buttons, embedded content, videos or other platform features.
These cookies may allow social media providers to:
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recognise users;
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record interactions with embedded content;
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connect browsing activity with an account;
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measure advertising performance;
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personalise content or advertising.
We do not control cookies placed directly by social media platforms. You should review the relevant platform’s privacy and cookie information.
6. Shopify Cookies
Our online store may be hosted and operated using Shopify.
Shopify and related services may use cookies and similar technologies to:
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operate the storefront;
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maintain shopping cart contents;
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support secure checkout;
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enable customer accounts;
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process transactions;
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protect against fraud;
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remember privacy preferences;
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analyse store performance;
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support marketing features where permitted.
The cookies used by Shopify may change as Shopify updates its platform, services and security systems.
Additional Shopify applications installed on our store may also place cookies or use similar technologies.
7. Legal Basis for Using Cookies
Strictly necessary cookies may be used without consent where they are essential to:
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provide a service expressly requested by the user;
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carry out transmission of a communication;
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operate secure checkout;
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maintain shopping cart functions;
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protect the website and transactions;
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record cookie consent preferences.
Where cookies process personal information, we may also rely on the performance of a contract, compliance with a legal obligation or our legitimate interests, where applicable.
Non-essential cookies, including certain analytics, functional, advertising and social media cookies, will be used only after valid consent has been obtained where consent is required.
8. Cookie Consent
When you first visit our website, you may be shown a cookie banner or preference tool.
Depending on the available settings, you may be able to:
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accept all cookies;
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reject non-essential cookies;
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select individual cookie categories;
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save your preferences;
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obtain additional information about cookies.
We will not treat continued browsing, inactivity or closing the banner as consent to non-essential cookies where active consent is required.
Your consent choice may be stored so that the website remembers your preferences.
We may ask you to make a new selection if:
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your consent preference expires;
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we introduce new cookie categories;
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our service providers change;
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the purposes for which cookies are used materially change;
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legal or regulatory requirements change.
9. Changing or Withdrawing Consent
You may change or withdraw your consent to non-essential cookies at any time.
You may do this through the cookie settings or privacy preferences link available on our website.
Withdrawing consent does not affect the lawfulness of cookies used before consent was withdrawn.
After consent is withdrawn, certain cookies already stored on your device may remain until they expire or are deleted through your browser settings.
10. Managing Cookies Through Your Browser
Most browsers allow you to:
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view stored cookies;
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delete individual cookies;
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delete all cookies;
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block all cookies;
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block third-party cookies;
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receive a notification before a cookie is stored;
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restrict cookies for particular websites.
Browser settings vary. Instructions are generally available through the help or privacy section of your browser.
Blocking all cookies may affect website functionality. For example, you may be unable to:
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add products to your shopping cart;
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remain logged in;
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complete checkout;
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save preferences;
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use certain account or payment features.
11. Payment and Fraud Prevention Technologies
Payment providers and fraud prevention services may use cookies, device identifiers and similar technologies to:
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process payments;
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authenticate transactions;
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detect suspicious activity;
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prevent fraudulent orders;
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assess payment risk;
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protect customer accounts;
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comply with legal and regulatory obligations.
These technologies may be necessary to complete a transaction securely.
Payment providers may process information in accordance with their own privacy and cookie policies.
12. Analytics Services
We may use analytics services to understand website traffic and customer interaction.
Analytics providers may receive information such as:
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IP address;
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device and browser information;
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referring website;
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pages visited;
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session duration;
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approximate location;
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interactions with products;
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shopping cart and checkout activity;
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technical performance information.
Where required, analytics services will not be activated until the appropriate consent has been provided.
Analytics information may be aggregated or pseudonymised where appropriate.
13. Advertising Services
Where advertising services are used, advertising providers may use cookies and similar technologies to measure campaigns and provide relevant advertising.
Depending on your consent and the service used, these providers may receive information about:
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visits to our website;
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products viewed;
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products added to a cart;
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completed purchases;
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device and browser information;
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advertising interactions;
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referral sources.
Advertising providers may combine this information with information collected through other websites or services, subject to their own policies and applicable law.
14. International Data Processing
Some cookie and technology providers may process information outside the United Kingdom.
Where information collected through cookies constitutes personal information and is transferred internationally, appropriate safeguards will be used where required by applicable data protection law.
Further information about international data transfers is available in our Privacy Policy.
15. Cookie Retention
Cookies may remain on your device for different periods depending on their purpose.
Some cookies expire when the browser session ends. Others may remain for a defined period or until manually deleted.
We aim to ensure that cookies are retained only for as long as reasonably necessary for their intended purpose.
Third-party cookies are subject to the retention periods determined by the relevant third-party provider.
16. Updates to This Policy
We may amend this policy where necessary to reflect:
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changes to the cookies used by our website;
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changes to Shopify or installed applications;
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the introduction of new service providers;
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changes to analytics or advertising services;
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changes to our business practices;
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changes in legal or regulatory requirements.
The current version of this policy will be made available through our website.
17. Further Information and Complaints
For more information about how we collect, use and protect personal information, please review our Privacy Policy.
You may contact us if you:
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have questions about this policy;
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want further information about a particular cookie;
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need assistance changing your cookie preferences;
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have concerns about the use of cookies on our website.
You may also have the right to complain to the Information Commissioner’s Office, the United Kingdom’s data protection regulator.
18. Contact Information
Questions about this policy or our use of cookies should be sent to:
TAVENOR GAMES LIMITED
Atlantic House
Birkenhead
CH41 1AL
United Kingdom
Email: sales@tavenorgames.com
Company number: 17351144